The Strategista.
WE ARE DIGITAL STORYTELLERS & CONTENT CREATORS
Here is how we can help you.
Create
Conversation.
Conversations are email, posts, ads & messages that familiarise your audiences. Conversations add depth to your brand & highlight nuances that people connect with.
We, create conversation by writing your brand’s most creative story. By writing messages that fit the medium. By conversing - which means posting, responding, engaging and helping your brand make a connection.
Digital is an opportunity to better understand 500 million consumers and tell them personalized stories. Digital is a medium that allows you to track, infer and iterate.
Social media, email marketing, content marketing, influencer marketing, targeted ads, brand advocacy. That, is your digital opportunity.
Become
Digital-First.
Solve Specific Ambitions.
Ambitions can vary.
A company wanting to improve recall or repute. Leaders seeking creative ways to reach consumers. A business looking to increase leads. A brand looking to build a community of a million.
We believe a well told story, targeted at relevant audiences at the right time and frequency will impact business.
WHAT
WE DO
Plan, strategise.
Planning starts with setting goals - by better understanding consumers and how they make decisions. A good plan channels intuition, research, trends and competition, into building a brand persona. Planning helps us make better creative and spending decisions.
Create content.
Content to us is a piece of your story - a conversation. To have a continued conversation we constantly create & curate insightful content - keeping our audience in mind. Through content we inform, we evoke emotion, we opine and we share stories.
Amplify, advertise.
To narrate our story, we identify content delivery networks that are in line with our strategy. Content amplification requires us to be dynamic - both online and offline - iterative, and be addressing the right people at the right time.
Measure, optimize.
Today, you can control your digital ROI. Adtech platforms have evolved to becoming reliable enough to nearly ‘promise’ you bang for your buck. We help put processes and dashboards in place, that make sense to you and your investment.